“Yeah, so like, what are the IBUs like on that porter? My palette is pretty sensitive.” You might want to take the growler out of their hands and spike them in the face with it breaking their rimmed glasses. Like, we get it, you don’t drink macro-brews like the rest of us.
Fact of the matter is that craft beer makes up a huge part of the industry and is much better to soothe an earth-shattering hangover when a light beer just won’t do the job.
Last night, everyone’s favorite business/sports try-hard Darren Rovell tweeted out the top selling craft beer brands over the past year. While he clarified that, yes, a lot of these have been sold off to larger companies, they were probably independent craft beer brands at some point over the last calendar year.
When I’m searching the menu for a craft beer at a gourmet pizza place or tap room, everyone knows that I scan the list for three breweries, in this order: Bells, Ballast Point, and New Belgium. People just know that about me and when I walk into a bar they’re like, “Hey man, can I interest you in a Bells, Ballast Point, or New Belgium beer?” I normally oblige and drink six or so because I’m a gentleman who ne’er turns down a drink.
But a word of advice? Be weary of those Christmas beers out there this weekend. Those spices and caramels will kick your ass the next morning. I think it has something to do with the IBUs or something. .