Netflix announced today that they signed a deal with Adam Sandler and his production company, Happy Madison Productions, to produce four feature-length films exclusively for the streaming service, produced by and starring Sandler himself.
“People love Adam’s films on Netflix and often watch them again and again. His appeal spans across viewers of all ages — everybody has a favorite movie, everyone has a favorite line — not just in the U.S. but all over the world,” Netflix Chief Content Officer Ted Sarandos said in a news release announcing the deal.
As you can probably imagine, this is an insane, unprecedented deal. Adam Sandler’s movies have grossed almost four billion dollars worldwide. That’s billion, with a B, not adjusted for inflation. Domestically, he’s close to $2.5 Billion. Netflix, which doesn’t actually release any metrics other than their subscriber total, which is now at over 50 million monthly subscribers and climbing, will no doubt see a big boom in subscribers to their service in anticipation of Sandler’s Netflix-exclusive movies, the first of which will most likely hit in 2015.
And how could they not? Even an Adam Sandler movie considered “bad”, such as “Blended” which currently holds a 13% rating on Rotten Tomatoes and struggled at the box office, still brought in $125 million against a budget of $40.
Let’s just hope Sandler’s Netflix exclusives are more “Billy Madison” than “Jack & Jill.”
As of this writing, Netflix’s stock (NASDAQ: NFLX) is up 1.67 points on the news.
[via ABC News]